NAAUSA
NAAUSA is the “bar association” for the more than 5,500 Assistant United States Attornies throughout the country and the U.S. territories. NAAUSA was founded in 1992 to protect, promote, foster, and advance the mission of AUSAs and their responsibilities in promoting and preserving the Constitution of the United States, encouraging loyalty and dedication among AUSAs in support of the Department of Justice, and encouraging the just enforcement of laws of the United States.
Scope of work:
Hyphen led rebranding efforts for NAAUSA to modernize its look while still appealing to the core audience and aligning with the industry. Deliverables included logo design, corporate stationery, and brand guidelines as well as a complete website redesign.